GAMESCOM

GAMESCOM X
XBOX

Production | Distribution

The Brief

After a pandemic-induced two-year break, Gamescom wanted to return with a bang in August 2022, and so did the largest gaming companies in the world – including Xbox & Bethesda.

The Insight

The world’s largest gaming event, Gamescom is earmarked by gaming companies as an integral part of the year to connect with their audience on a personal level. So, we wanted to make sure we were communicating to every fan in a way they can understand.

The Solution

Attention Seekers, in partnership with Xbox and Bethesda, delivered broadcasts throughout the world’s largest gaming event, held in Cologne.

Gamescom x Xbox - Attention Seekers - Live streaming content

The Result

Attention Seekers produced a range of content from Thursday to Sunday. This was delivered via our PUSH platform in 11 languages, American Sign Language, British Sign Language, DGS interpretation and English Audio Descriptions, delivering massive organic reach and customised moments for fans.

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Gamescom x Xbox - Attention Seekers - Host On Stage

Gamescom x Xbox - Attention Seekers - Live Event

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Oracle Red Bull Racing

Creative | Production | Distribution

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