We develop strategic insights and ideas into attention-grabbing cultural moments, across all touch points.
We develop strategic insights and ideas into attention-grabbing cultural moments, across all touch points.
Identify fans & fandoms.
Identification of channels/platforms.
Define target audience and branded content strategy.
Fan first distribution.
Activate on fan-preferred channels and touch points.
Advocacy built in. Platform-specific content.
Creating ideas based on fan insights.
Transforming fan insights into creative execution.
First party insights.
Monitor both fan and brand perspectives.
Measurement of effectiveness with custom fan metrics.